Complexity Isn’t Complicated When You Work With Us

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You’re the expert your audience is looking for, but since you’re here, we bet there’s an “understanding barrier” keeping you apart.

No, we’re not just talking about different languages. We’re talking about the overwhelm and frustration you feel when your audience just doesn’t “get it,” and you don’t know why.

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What if you could get people to understand your most complex information within minutes —

or even seconds?


Better yet, what if they were motivated to do what you’re asking of them?

A healthcare professional, male doctor with glasses and a stethoscope, shaking hands with a young male patient with a beard, wearing a green t-shirt, sitting on an examination table in a bright, modern clinic.

Patients and clients would transform into valuable partners.

Group of five scientists or medical professionals in lab coats and blue surgical caps having a discussion in a laboratory.

Research funding would start flowing more freely.

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Training and collaboration would stop being a chore.

We know it’s possible because it’s what we love to do.

We help you untangle your unique ideas, keep boring content at bay, and connect with your audiences in ways you never thought possible.

Who Are We?


We’re the ego-free content team that wants to help you reclaim your time and sanity.

We’re instructional designers who believe that anything can be understood by anyone if presented well. We’re writers who love nothing more than investigating new subjects. We’re editors who are dedicated to precise, accessible, and accurate content.

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Hilary Kirchner


Founder, Owner, CEO

Prior to starting DWC in 2011, Hilary was a filmmaker, educational publishing editor, and copywriter. She is the creative powerhouse and problem-solver behind every project.

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Dan Kirchner


VP of Operations & Assessment Specialist

Dan keeps DWC running smoothly and has a natural talent for creating exceptional assessments. His background in strategy and compliance means your team never has to do any handholding.

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Network of Specialists


Instructional Designers, Writers, Editors

From certified marketing specialists to instructional designers and copyeditors versed in all major style manuals, our flexible and vetted team is customizable to your project.

ARE YOU A CREATIVE WHO WANTS TO JOIN OUR NETWORK? ➔

Our clients are busy visionaries.


They’re medtech sales training teams trying to upskill and onboard staff before their product is even finished and while content constantly changes. They’re solo therapists and veterinarians who need help to scale and grow so they can do more of the job they love. They’re researchers and universities trying to secure funding so their innovations can change the world.

Our clients are not hands-off content farms doing whatever it takes for clicks and algorithms. Our clients value partnership and trust that we’ll make them look good.

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Tell Us About Your Project


Ready to see if our team can help bring your vision to life? Then click below to tell us more about your ideas or to ask a question. At DWC there are no stupid questions or dumb ideas, so don’t hold back.